Stefano Iavarone - Your High Conversion Scaling Copywriter



About Stefano Iavarone

3 Reasons You Should NOT Be Here

Hi, I’m Stefano Iavarone.

I’m 28, and I’m from a small island in the Mediterranean called Malta.

I have a fiancée, Kristina.

Together, we embarked on a journey to help entrepreneurs grow…

Potentially people like you.

But my guess is, this isn’t the story you want to hear.

You’re probably thinking, “What’s in it for me?”

Or, “Can this guy help me get what I want?”

I don’t want to waste my time or yours.

So here are 3 reasons why you should not be here.

You’re looking for an easy, overnight success without any hiccups

If this is who you are, then I can’t help you.

I’m not Harry Potter, waving a magic wand.

We’re in a world where everyone wants everything right there, right now.

But advertising doesn’t work like that.

Great advertising and digital marketing is about strategy, creativity and patience…

It’s about empathy and understanding.

All these great things are similar to what makes the most beautiful things in life.

Here’s the thing:

Repetitively successful digital marketing is all about one thing:

Creating such a spark with each prospect in your audience that it starts a relationship.

And every time you talk to them, that relationship grows a bit further.

And like a relationship of any successful couple…

It needs patience, creativity, and more sparks.

Sometimes, things don’t go as well as expected.

So you learn from it and keep moving forward.

It doesn’t sound sexy like an overnight revenue duplicator.

Or an event that promises you 10X your monthly profits within 48 hours.

But it works.

If you deal in questionable or unethical practices, I won’t help you

My mission is to support high-performing entrepreneurs make a massive positive impact on humanity and the world.

That’s why I live by a set of values.

I’m a supporter for equality and women’s rights.

I donate to WWF and other wild animal NGOs every month.

I’m a big believer in free speech, critical thinking and constructive criticism.

I also hate deceitful marketing.

I don’t work with MLMs, gambling, or the tobacco industry.

Because of my mission and experience, the best people that I can help…

Are those in the service-based industry or that at the very least, have 1 service at the core of their primary offer.

Such as coaches, consultants, course creators, and SaaS entrepreneurs.

Where their mission is to provide tremendous positive value to the world.

You’re not serious about scaling your business or you don’t want to advertise

Have you ever heard of someone…

Maybe a family member, relative or friend…

Who’s always complained about pain in their body…

Yet they never went to a doctor until it was way too late?

And then they went, the doctor prescribed them some pills…

And they didn’t take the pills as ordered?

Yet they still complained about their pain?

I know someone like that…

She’s nearly 80, always complaining about pain in her legs…

Yet never did blood tests in over 40 years.

This is a very familiar concept for a lot of business owners…

Who always think about growing and scaling their business…

But never take any action.

They end up in a constant loop of referrals and local clients.

Now, there’s nothing wrong with that if that’s who you are.

Many business owners simply want to have a business that generates $X income per month for them…

And after that, they don’t want to think about their business anymore.

If that’s who you are, and you’re close to or you’ve achieved those $X per month…

Then congratulations!

You’re already in a great place for your goals.

You might also be someone who doesn’t want to advertise.

Whether it’s fear of loss or the inability to visualise the results for your specific business…

The reality is that the entrepreneurs I find myself repeatedly in contact with…

Are those that want to massively grow their businesses and help make tremendous impact in the world.

And they understand that to do so, we need to advertise.

If that’s not who you are, that is ok.

What I Can Help You With

Interactive Authentic Copy

The traditional coined phrase “Interactive Marketing” refers to the combination of digital and non-digital marketing.

But that’s not what I’m referring to.

The reality is, with so much competition that’s thriving from all the templated ads, funnels and emails…

There’s a major lack of authentic connectivity with your audience.

An attraction that hooks your prospects to a point where they feel genuinely intrigued.

That’s exactly what can make you different than anyone else…

Especially competitors using templated, generic and “safe” copy.

Take a look at your own messaging…

Your emails, ads, sales pages…

And compare it with your top competitors.

How unique is your message compared to theirs?

If it’s not that unique, then you might be suffering from the template plague.

Which will ultimately put you in prospects jail.

“Prospects jail” is when not enough prospects care about you or your message.

They don’t feel the connection with you, and stop being bothered to listen.

If they don’t listen, they’ll never buy.

Cause their subconscious mind builds a barrier between their eyes and your message.

To change this, you need to create a unique and consistent connection.

In a way where your message, your copy, literally becomes an interactive conversation with your prospect.

To do that, you need to use creative angles, stories, and a lot of authentic personal emotion in your message.

Here's How I Can Help You

Check out some of my previous work below.

If you like them or find them useful, reach out to see if we can work together.

Sounds fair?

Check out some of my work below.


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Stefano Iavarone

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What Others Say

Samples of My Work

Close up of eye
Ad for a Clickbank Supplement offer
A sample Facebook ad for a Clickbank Supplement offer
real estate got referrals
3 ads for a real estate agents referral offer
A set of FB ads targeting real estate agents for a free+shipping magazine referral offer
matrix style green corrido falling numbers
Network Marketing Email
A warm email at the end of a sequence for a Network Marketing Academy launch
Ad Creative batman popups
3 Ads for a popup SaaS platform
A set of FB ads for a SaaS platform to attract a cold & warm audience for their 7-day free trial
hand grasping bed sheet
Sales Page for a dating & sex coach mastermind
A new sales page for a $97 mastermind focused on helping women take full control of their orgasms
valentines day relationship concept
FB Retargeting ad to BoFu offer
This is part of a retargeting campaign for a warm audience that has taken a previous offer but didn’t take the BoFu upsell.
Ad 3
3 Warm ads for 1:1 coaching
Emotional FB ads targeting a warm audience to apply for 1:1 coaching
Ad 1
2 Ads for a low-ticket offer
Ads for a $27 offer entry at ToFu for a cold & warm audience
Portfolio Landing Page Featured Image
Landing Page for a Free Workshop
A landing page for a free workshop
pexels тамара левченко 5633945
Paid virtual event – Mindset & Life Coach
A set of Facebook ads for a paid virtual event hosted by a high-profile mindset & life coach
Black woman showing number 3
Business Coach Post
A FB post created as an alternative to an existing one that the coach had posted.
human brain
Personal Coach – Free Webinar Landing Page
A new landing page created to be an improvement over the existing one that the coach had created.
Black King on white table
Personal Coach – Free Masterclass
An content-based email for a Personal Coach on the topic of power
Female call center agent
Virtual Assistant Services
An ad for a VA solopreneur
Logo sample
Design & Branding – Ad 2
Ad for a 5-day free challenge event
physical store logo saying "Your Brand"
Design & Branding – Ad 1
Content-based ad designed to get more followers & traffic
3d medical background
Mental Health Care – NLP
A mental healthcare ad focusing on NLP (Neuro-Linguistic Programming)
wind turbines
2 Ads for a renewable energy company
Ads for a renewable energy company to get more traffic
Animation - model lifting house
2 Ads for a 3D Animation Course
Ads for a free 3D Animation course
car 3D wireframe
2 Ads for 1:1 mentorship for struggling 3D artists
Ads for one-to-one 3D Modeling & Sculpting mentorship

Insights from the trenches... (Blog Posts Section)

Reach out
for a chat over coffee

Ready to have a chat about your business and what you can do to improve your revenue?

Click the button below to schedule a call with me.

There are a few questions you’ll need to answer to make sure you’re a right fit.

And to avoid wasting your time.

There are no obligations to work together either.

Here’s what you will get from the call:

    • Insights on the missing pieces in your marketing
    • Understand where your marketing needs to improve
    • Understand how you can improve it
    • Learn how I can help you do that
    • Figure out whether we’re a right fit for working together
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