How my mom beat chemo
Disclaimer – Please read!
Before writing any piece of copy, I go through a research process to identify unique opportunities for the audience. I also learn the language, voice, and style of the entrepreneur and what makes sense for their audience & offer. As such, the language, voice, and style of the copy below may not match yours.
Learn more about my research process here.
Subject Line: how my mom beat chemo
Here’s a true story:
Mom struggled with lymphocytic leukemia for 10 years…
She had already gone through 2 rounds of chemotherapy…
And even though she was still alive, I saw her getting worse and worse.
She was ashy and gray…
She lost a ton of weight – she was more bones than muscle…
And she was tired all the time.
So when she told me, “I am not going through a 3rd round of chemo”…
And I saw the doctor’s face when he came with a new batch of test results…
I knew it wasn’t good news.
Her cancer cells increased and he ordered another round of chemo…
Something mom was determined not to go through again.
So I did something I had never done with any of my patients.
I looked into her eyes and told her to follow my lead for 6 weeks before making a decision.
I told my mom to follow a strict keto diet with intermittent fasting.
And that’s what she did.
After 6 weeks, it was time for a doctor’s appointment again…
And instead of the cancer cells growing…
They shrunk by 30%!
The doctor was surprised – he had never seen anything like it.
That’s when I realized keto is more than just a diet.
It reduced sugar in my mom’s bloodstream…
And because cancer cells love eating sugar cause it makes them grow…
By switching to keto, the cancer cells starved and shrunk.
Now, don’t get me wrong…
I’m not saying keto is a cancer cure.
But when mom was eating a normal American diet, her cancer kept coming back.
Even after 2 rounds of chemo.
Yet when she switched to keto, her cancer cells shrunk.
If that’s any indication, keto is not just for losing weight and dieting.
It can help you live healthier and longer.
So keep that in mind.
I’m off to create a new IG video for you guys – follow me here if you want to stay in touch [IG link].
<Signature>
Check out more of my copy samples below
Here are some of my top emails. Click on any of the below to open the full email 
How to legally rob a bank
The bride, groom, and gloom
Common ingredient #1 cause of acid reflux
Menopause summit
Prevention vs Cure
Why normal diets don’t work
Are you serious about levelling up your email marketing?
Click the button below to have a quick 30-minute-like chat with me.
We’ll discuss what’s working and what’s not, and give you some pointers to upgrade your email marketing. If it’s a fit, we can also explore potentially working together in the future.
This isn’t a sales call. Please leave your wallet at home.
